Illustrators Rise as Indian Storytellers

Illustrators in India are increasingly recognized as independent storytellers, a shift evident at the ongoing Neev Lit Fest 2026. Graphic novels have made a significant arrival, noted for their quality, though high production costs remain a hurdle, especially when avoiding AI-generated art. The festival celebrated this growing role alongside authors.

Picture books are also surging in popularity, but face challenges including production expenses and a cultural bias favoring written content over visual art. Unlike in some countries, Indian publishing typically separates writers and illustrators, though perceptions are evolving. This year's festival highlights the growing appreciation for illustration's value.

Discussions also addressed the impact of AI on illustration, with creators emphasizing that AI-generated imagery bypasses the human understanding and lived experiences that enrich art. Publishers, meanwhile, grapple with rising input costs, including GST, which has led to increased book prices. This economic pressure, coupled with the underpayment of illustrators, prompts consideration of models like royalty-sharing.

The festival, concluding this Sunday, underscores the critical role of picture books in fostering a reading culture among children, helping them develop a love for the printed page and the reading process.