Hrithik Roshan: Bollywood's 'Bully' in Business?

Hrithik Roshan, known for his composure under pressure, revealed a unique strategy for managing his HRX brand. He confessed to being "a bit of a bully" as a method to keep his team motivated and attentive to product quality. Roshan emphasized that entrepreneurship requires constant feedback, relying heavily on teams that directly interact with customers.

Roshan explained his 'bully' tactic involves wearing competitor brands and ensuring it's photographed if HRX products, like footwear, don't meet his stringent standards for performance and comfort. This method aims to signal dissatisfaction and push the team to maintain excellence. He views this as crucial for upholding the non-negotiable standards of the HRX brand across all its offerings.

The actor also shared his satisfaction with the brand's growing recognition. He noted that HRX is increasingly becoming synonymous with his personal name. Fans often associate him with the brand, which he considers a significant marker of HRX's success and a testament to its strong market presence.