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Hilary Duff Splits Munchkins: Naughty vs. Nice
16 Dec
Summary
- Hilary Duff stars in a new Dunkin' campaign featuring festive Munchkin flavors.
- She playfully defines her 'naughty' and 'nice' moments, inspired by holiday treats.
- The campaign references her music, motherhood, and iconic songs like 'Naughty or Nice'.

Actress and singer Hilary Duff stars in a new promotional campaign for Dunkin', playfully exploring her 'naughty' and 'nice' moments. The ad centers around the brand's new festive Munchkin flavors, Holiday Sprinkle and Salted Dark Chocolate, with Duff sharing personal anecdotes that define her festive persona.
Duff contrasts sweet gestures like announcing new music with more mischievous acts, such as sneaking Munchkins for her own dinner. This campaign draws on her personal life, referencing her children and her music career, including her 2003 hit song 'Naughty or Nice.'
The nostalgic promotion also includes nods to her iconic roles, with Dunkin' even referencing 'This Is What Dreams Are Made Of' from The Lizzie McGuire Movie soundtrack. The campaign invites consumers to embrace their own blend of sweet and mischievous holiday spirit.




