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100 Songs Launch: Indian Music's Creator Revolution
18 Jan
Summary
- Platform launched with 100 original songs on day one.
- Collaborators co-own music and retain copyright, sharing revenue.
- New model fosters direct artist-fan connections without intermediaries.
Goongoonalo has launched as a revolutionary artist-led music platform, releasing 100 original songs on its inaugural day. This initiative marks a significant shift in the Indian music landscape by empowering creators with shared ownership and copyright retention for all collaborators.
The platform distinguishes itself through a transparent economic structure, ensuring over 60% of revenue returns directly to artists. Unlike traditional models, Goongoonalo fosters direct real-time engagement between artists and listeners via features like Gatecrash, transforming fans into active participants in the artist's journey.
The launch event saw over 100 artists and industry veterans supporting this creator-centric movement. Goongoonalo's diverse catalogue spans multiple genres and languages, aiming to be a growing archive of original work driven by creative freedom rather than commercial pressures.
