Netflix and Airbnb Unveil Exclusive "Nobody Wants This" Experiences for Fans

In a move to delight fans of the Netflix smash hit "Nobody Wants This," the streaming platform has partnered with Airbnb to create a series of exclusive experiences for devoted viewers. Airbnb announced that it is developing three Airbnb Originals experiences based on the romantic comedy, set to launch in the coming weeks.

One of the experiences will allow fans to participate in a romantic pasta-making class at Los Angeles' Osteria Mozza, a scene that will be featured in the show's upcoming second season, which premiered on Netflix today. Another experience will take fans behind the scenes at Canter's Deli, a Los Angeles institution and a favorite of the show's creators, Sara and Erin Foster.

Additionally, Airbnb granted 10 lucky users access to the season 2 premiere of "Nobody Wants This" last week, providing them with a sneak peek at the new episodes before the general public. The show, which follows the story of sex and dating podcaster Joanne Williams (Kristen Bell) and her unconventional romance with a rabbi named Noah Roklov (Adam Brody), has become a global phenomenon since its debut.

"The fact that I saw pictures of Halloween costumes feels like the benchmark of cultural penetration," Brody, who plays Noah, told The Hollywood Reporter in a recent interview. The show's success has also landed it on the cover of this week's issue of the publication, which delves into the origins of the series and its turbulent first season.

As Airbnb continues to expand its experiences business, the company has been leveraging partnerships with Hollywood stars and popular intellectual properties to attract new users to its platform. The "Nobody Wants This" experiences are the latest in a series of Airbnb Originals offerings, which also include experiences with Sabrina Carpenter and NFL star Patrick Mahomes.