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Elvira's Iconic Look: Beyond the Plunging Dress
21 Jun
Summary
- Elvira's original look was inspired by Sharon Tate, not Morticia Addams.
- Elvis Presley advised Cassandra Peterson to expand her career aspirations.
- The iconic plunging dress is being retired at age 74.

Cassandra Peterson, the enduring talent behind the Elvira persona, has a fascinating origin story. Her iconic 'Mistress of the Dark' character, known for its sultry humor, was first developed for 'Elvira's Movie Macabre' in 1981. While the current look draws inspiration from Morticia Addams and Japanese Kabuki makeup, the initial concept for Elvira was vastly different.
Peterson's original vision for the horror host was to emulate '60s starlet Sharon Tate, featuring a pale, 'dead-girl' makeup style and a tattered gown. This concept was ultimately rejected by KHJ management, leading to the adoption of the classic all-black aesthetic. Peterson's career began early, making her the youngest showgirl in Las Vegas at 17.
She received significant encouragement from Elvis Presley, who advised her to pursue broader acting opportunities. Despite the rejection of her initial Elvira concept, Peterson embraced the final character, which led to successful film ventures like 'Elvira: Mistress of the Dark.'
Now 74 years old, Peterson has announced the retirement of her famous plunging dress, citing discomfort. However, this decision does not signify the end of the Elvira character, which continues to be a cherished presence in horror entertainment.