Elliphant Finds Pop Sweet Spot with "Living Life Golden"

Elliphant, the Swedish artist also known as Ellinor Olovsdotter, has released "Living Life Golden," an album that seeks a broader audience by softening her signature dancehall sound. The record adopts a sun-flecked, light reggae tone, moving away from the harder edges of her earlier EPs. This evolution is a strategic effort to achieve greater commercial and critical success. Key collaborations on the album include Azealia Banks on the track "Everybody," Twin Shadow lending his guitar work to "Where Is Home," and a notable appearance by Skrillex on "Spoon Me." While many tracks successfully blend pop sensibilities with Elliphant's eclectic style, the collaboration with Skrillex is cited as a low point, criticized for its toneless and bizarre execution. Despite not being a definitive "home run," "Living Life Golden" represents a substantial sonic progression for Elliphant, potentially expanding her reach in the music industry.