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Sheeran's Tour Earns Millions Per Show
19 Apr
Summary
- LOOP tour's Oceania leg grossed over £74 million.
- Average earnings per show exceeded £5 million.
- Sheeran set to receive £12 million from company wind-down.

Ed Sheeran's LOOP world tour commenced with immense financial success, earning an estimated £5 million per show during its opening leg in Oceania. The tour sold a substantial 754,050 tickets over seven weeks, culminating in Adelaide, Australia. Music analytics firm Pollstar reported that this initial phase alone generated £74.2 million in box office revenue from 17 shows across eight stadiums.
These figures highlight an average of £5.32 million earned per night, excluding additional revenue from sponsorships and merchandise. Sheeran is also set to receive £12 million following the closure of his touring firm, Hayagota-tourboi Touring LLP, which has banked over £400 million since its inception in 2012. He has established a new company, Gingerbread Touring, for future tour earnings.
Amidst his career success, Sheeran has also shared personal updates, including his wife Cherry Seaborn's recovery from cancer. Cherry was diagnosed with a tumor in her arm in February 2022 while pregnant with their second child, Jupiter. After the birth, she underwent surgery, and subsequent scans indicate the tumor has not returned, marking a positive turn in her health journey.