Dua Lipa Sues Samsung for $15M Over Photo Use

Dua Lipa has initiated a significant legal action against Samsung Electronics, seeking $15 million in damages. The lawsuit, filed in the Central District of California, alleges that the tech giant used a photograph of the pop star on television packaging without her consent or compensation. This image was reportedly part of a broad marketing campaign for consumer electronics products initiated last year.

The complaint states that Dua Lipa's copyrighted photograph, taken backstage at the Austin City Limits Music Festival in 2024, was prominently featured. Lipa asserts that Samsung benefited from the impression of an endorsement, which never existed. She claims that upon discovering the unauthorized use, her requests for the image's removal were met with a "dismissive and callous" response.

Lipa, who has built a "premium brand" and is "highly selective" with endorsements, argues that the use of her likeness violated California's right of publicity law, the Lanham Act, and trademark laws. The case has sparked considerable online debate regarding the damages sought and the validity of the claim.