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Devil Wears Prada 2: Theroux's tan & Bezos parallels
4 May
Summary
- Theroux's character Benji Barnes resembles Jeff Bezos.
- Film's plot mirrors rumors of Bezos buying Vogue.
- Bezos's Met Gala role sparks boycott calls.

The legacy sequel to The Devil Wears Prada features new character Benji Barnes, portrayed by Justin Theroux, whose exaggerated tan and business dealings draw comparisons to tech mogul Jeff Bezos. Benji, a tech billionaire dating Emily, is looking to purchase "Runway" magazine for her, a plot point that aligns with speculation about Bezos's potential acquisition of Vogue for his wife, Lauren Sánchez-Bezos.
Screenwriter Aline Brosh-McKenna stated that the script was already finalized before the Bezos-Vogue rumors emerged, viewing the parallel as fortuitous. This uncanny resemblance gains prominence as Bezos and Sánchez-Bezos are co-chairs of the Met Gala, with Amazon as the sponsor. The involvement has prompted criticism from activist groups urging boycotts, with speculation that Meryl Streep might skip the event due to Amazon's connection.
The film's unexpected thematic resonance with current events surrounding Bezos and the fashion industry is likely to generate further attention for "The Devil Wears Prada 2." The timing of these real-world parallels, coinciding with the film's box office success, presents a unique synergy.