CT's Hallmark Movie Trail Draws Fans

Connecticut is actively promoting its role as a filming location for numerous holiday movies, drawing fans eager to visit the sites where their favorite festive films were produced. Towns across the state, known for their picturesque, Christmas-card-like scenery, are now featured on dedicated tours, attracting visitors eager to experience the magic firsthand. This initiative is part of a broader effort to enhance tourism and economic development.

A "Hallmark Movie Christmas Tour" organized by Mayfield Tours, which included visits to various filming locations and even a trip to see the Rockettes, completely sold out within two weeks, underscoring the significant fan interest in these productions. Visitors are actively seeking out these cinematic landmarks, with local businesses reporting increased recognition and sales attributed to the "Connecticut Christmas Movie Trail" map.

The state aims to leverage the popularity of holiday films, estimated to generate hundreds of millions of dollars annually, to showcase its communities as desirable places to visit, work, and live. Despite ongoing debates about film industry tax credits, Connecticut continues to market its charming towns as the perfect backdrop for heartwarming, predictable holiday romances.