Comedian Zakir Khan's Vicks Moment Captivates Audiences

On November 7th, 2025, popular Indian comedian Zakir Khan was performing his third live show on the Papa Yaar tour in Bengaluru. However, the comedian faced a common performer's challenge—a dry, scratchy throat in the middle of the show.

Rather than letting the issue disrupt his performance, Zakir Khan handled the situation with his signature comedic flair. He paused to clear his throat and then casually reached for a Vicks ki Goli, delivering the iconic "Vicks ki goli lo, khich khich door karo" line. The moment was not a forced brand integration, but rather a seamless part of Zakir's storytelling rhythm, reminding audiences why some lines never leave our collective memory.

The clip of Zakir's Vicks moment quickly gained traction, trending across social media platforms like Instagram Reels and YouTube Shorts. Audiences celebrated how the brand's message found its way back into everyday conversations, showcasing Zakir's ability to connect with his fans through relatable, everyday experiences.

Zakir's national tour has been drawing packed audiences across cities, and as all performers know, the "khich khich" moment is a universal vulnerability that every artist and fan can relate to. Zakir's handling of the situation has once again proven his status as one of India's most beloved storytellers, able to turn even the most challenging situations into comedic gold.