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Chipotle's Veggie Symphony Hits the Charts
8 Oct
Summary
- Chipotle collaborated with musicians to craft a song using food as instruments.
- Produce instruments were developed over three months for precise musical notes.
- The unique track was recorded at the iconic Abbey Road Studios in London.
Chipotle has unveiled an innovative musical project titled "From Ground to Sound," featuring instruments crafted from its own restaurant ingredients. This original track was produced in collaboration with the London Vegetable Orchestra, a five-member ensemble specializing in vegetable-based music. The musicians spent three months developing and refining instruments, including flutes from corn and trumpets from jalapeños.
These instruments required produce to be at peak ripeness, presenting a narrow window for use due to shifting textures and moisture. The orchestra emphasized finding the inherent sound within each vegetable rather than forcing it. The recording session for "From Ground to Sound" took place at the legendary Abbey Road Studios. The resulting four-minute song is now accessible on Spotify and Apple Music, showcasing a unique fusion of food and music.
