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Celebs Hit Route 66 for Charity Race
13 Jan
Summary
- Ten celebrity teams will compete in vehicles along Route 66.
- The series aims to raise awareness and funds for charitable causes.
- The event coincides with major U.S. cultural milestones in 2026.
This spring, The CW will premiere The Great American Road Rally: Celebrity Edition, a competition series hosted by Ian Ziering. Ten celebrity-driven vehicles will journey across the iconic Route 66, each representing a specific charitable cause. The series aims to transform the competitive spirit into meaningful contributions.
This cross-country adventure is designed to raise awareness and activate local communities, driving fundraising efforts for various non-profits. The competition is strategically timed to align with significant U.S. cultural moments in 2026, including the nation's 250th anniversary and the 100th anniversary of Route 66.
The show promises a blend of entertainment and philanthropy, with further details on celebrity participants and community events to be announced. The series is produced by 7 Bridges Media Group for The CW Network, culminating in a live finale.
