Who topped the November Star Brand Reputation rankings?

BTS secured the No. 1 spot, followed by Lim Young Woong and BLACKPINK in the November rankings.

What factors influence the Star Brand Reputation rankings?

The rankings are determined by big-data analysis of media coverage, consumer participation, communication, and community engagement.

Why are BTS and BLACKPINK so popular in November?

BTS's popularity is boosted by anticipation for full-group activities, while BLACKPINK's rise reflects strong public interest and individual member success.

Home / Arts and Entertainment / K-Pop Giants BTS, BLACKPINK Dominate November Charts

K-Pop Giants BTS, BLACKPINK Dominate November Charts

1 Dec, 2025

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Summary

BTS and BLACKPINK lead November's star brand reputation.
BTS ranks first with 9,911,692 brand reputation index.
Lim Young Woong and Yoo Jae-suk also feature in top five.

K-Pop Giants BTS, BLACKPINK Dominate November Charts

BTS has once again claimed the No. 1 position on the November Star Brand Reputation Rankings, achieving an impressive index of 9,911,692. Their continued dominance is attributed to significant media presence, consumer participation, and strong fan engagement, fueled by upcoming full-group activities and ongoing solo projects. Keywords like "full group" and "concert" underscore the excitement surrounding the group. Lim Young Woong holds a steady second place with 7,216,605, largely due to his nationwide tours and dedicated fanbase. BLACKPINK impressively rose to third place with 5,807,163, driven by strong public interest and individual member activities. TV personality Yoo Jae-suk and the fourth-generation group IVE rounded out the top five. This monthly ranking underscores the evolving influence of fandom, online buzz, and media visibility on a star's brand value. The prominent placement of global K-pop acts like BTS and BLACKPINK further signifies the expanding international reach of Korean entertainment, reflecting their growing cultural and economic impact worldwide.