How did Lloyd Schwartz manage the Brady Bunch kids?

Lloyd Schwartz managed the Brady Bunch kids by treating them similarly to a summer camp, allowing them to be themselves and prioritizing their well-being.

Did the Brady Bunch studio have issues with the kids?

Yes, the studio president complained about the child actors running around, calling them "expensive property."

What was Lloyd Schwartz's response to studio complaints?

Lloyd Schwartz defended the children, asserting they were kids, not property, and refused to change his approach without being fired.

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Brady Bunch Producer: "We Treated It Like Summer Camp!"

25 Nov, 2025

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Summary

Lloyd Schwartz managed child actors like a summer camp.
He defied studio heads who called the kids "expensive property."
The producer prioritized the children's well-being over strict rules.

Brady Bunch Producer: "We Treated It Like Summer Camp!"

Lloyd Schwartz, son of "The Brady Bunch" creator Sherwood Schwartz, revealed his unique approach to managing the show's young cast. He likened his role to overseeing a summer camp, prioritizing the children's need to simply be kids. This often meant allowing them to roam the studio lot during downtime.

This leniency led to confrontations with studio management, who expressed concern about the "expensive property" running around. Lloyd Schwartz boldly defended the children, refusing to curb their natural behavior and stating they were not property but kids. He stood firm, even if it meant risking his job.