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Hit ITV Series 'The Blame' Acquired Across Europe
9 Nov
Summary
- The Blame drama series has been sold to multiple European countries.
- It stars Michelle Keegan and Douglas Booth investigating a murder.
- The show achieved 8.3 million viewers, becoming UK's top new drama.
ITV's highly-rated drama, The Blame, has achieved significant international success with recent sales across Europe. The series, featuring Michelle Keegan and Douglas Booth as detectives, has been acquired by broadcasters in Sweden, Norway, Slovenia, Belgium, Ireland, Portugal, and the Balkan region. It has also found distribution in Israel and the MENA region, with Sky acquiring rights for New Zealand.
The six-part drama, based on Charlotte Langley's novel, is a production from Quay Street Productions for ITV. It has resonated strongly with UK audiences, with its highest-rated episode attracting 8.3 million consolidated viewers across ITV and ITVX. This viewership made it the nation's most successful new drama on television and streaming for 2026 up to this point.
Acquisition executives have highlighted the compelling nature of the crime thriller, praising the performances and intricate plot. The broad appeal of The Blame is underscored by its international broadcast partners, suggesting it will entertain viewers globally.
