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Car Company Notes Killed Betty White's Show
16 Aug
Summary
- Betty White's sitcom 'Date With the Angels' was canceled early.
- Sponsor Plymouth insisted on removing fantasy elements.
- White felt the show became mediocre without imagination.
The television series "Date With the Angels," starring Betty White, premiered on ABC on May 10, 1957. This sitcom, intended as a follow-up to White's earlier success, was designed with fantasy elements, drawing inspiration from the play "Dream Girl." However, the show's sponsor, Plymouth, a division of Chrysler, had significant creative input.
According to White, the sponsor broadly stated that "fantasy never works with an audience." Consequently, they pressured the production to eliminate the imagination segments in favor of more conventional domestic situations. White found this change detrimental, feeling that removing the dream sequences made the show "flatten out" into a commonplace domestic comedy.
