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Baywatch Reboot Scores Major Sale Ahead of Premiere
12 Oct
Summary
- Baywatch reboot sold to Rai in Italy before its Prime Video window closes.
- The 12-episode series features an all-new cast alongside original cast members.
- The new Baywatch series is set to debut on Fox in January 2027.

A highly anticipated reboot of the iconic Baywatch series has secured a significant second-window deal with Italy's Rai.
This major sale by distributor Fremantle occurred on the first day of the MIPCOM market, highlighting the enduring appeal of the Baywatch brand. The deal with Rai will commence after the current first-window rights held by Prime Video Italy expire.
The new 12-episode series reimagines the classic with an all-new cast, including Stephen Amell as Hobie Buchannon, patrolling the famous beaches and delivering dramatic rescues. Original cast members like David Chokachi will also make guest appearances.
Co-produced by Fremantle and Fox Entertainment, the reboot is slated for its premiere on Fox in January 2027. Fremantle manages international sales, while Fox Entertainment Global holds domestic distribution rights.