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Ari Emanuel's Unfiltered Memoir: 'Roll the Calls'
22 Sep
Summary
- Emanuel details his relentless path to success in his new memoir.
- He shares insights on managing ADHD and dyslexia for parents.
- The memoir uses the Thomas Guide as a metaphor for industry survival.

Endeavor CEO Ari Emanuel has released his memoir, 'Roll the Calls,' serving as a guide to surviving and succeeding in the entertainment industry.
Emanuel likens his book to a personal "Thomas Guide," detailing his own journey and offering advice for parents managing children with ADHD and dyslexia. He stresses the importance of relentless effort, emotional endurance, and a singular focus on "Plan A" for achievement.
The memoir also touches upon Emanuel's career, including a past dispute over a significant commission from a minority investment deal in DreamWorks in the mid-90s. He also reflects on his personal growth, crediting his wife and self-work for evolving beyond his 'Entourage' caricature.
Looking ahead, Emanuel anticipates continued expansion in the content business, driven by AI and a focus on creator-led projects. Despite industry consolidation pressures, he remains confident in the enduring need for talent representation.