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Amelia Gray's Denim Dreams Sell Out Fast!
20 Feb
Summary
- Amelia Gray's second Frame denim collaboration sold out.
- The collection features low-rise jeans designed by Hamlin.
- A 4,000-person waitlist formed for the sold-out collection.
Amelia Gray Hamlin has celebrated the immense success of her second collaboration with the clothing brand Frame. The collection, which prominently features low-rise jeans designed by Hamlin herself, quickly sold out upon its release.
Hamlin took to Instagram on Thursday, February 20, 2026, to express her gratitude and excitement over the overwhelming response. She announced that the "FRAME X AG DROP 2" had not only sold out but had also accumulated a waitlist of 4,000 eager customers.
The 24-year-old model, known for her roles in fashion campaigns and her relationship with Guess? Inc. heir Nicolai Marciano, expressed deep appreciation for the opportunity to collaborate with Frame again. She highlighted her delight in seeing her "perfect jean" brought to life.
This collaboration follows previous successful ventures between Hamlin and Frame, including a collection launched in December 2025 and her appearance in the brand's summer 2024 campaign. Hamlin and Marciano publicly debuted their relationship in November 2025.
