Are music videos still popular according to Alankriitaa Sahai?

Yes, Alankriitaa Sahai believes music videos are still popular and have evolved into a format focused on storytelling and emotion.

What has Alankriitaa Sahai's recent work focused on?

Alankriitaa Sahai's recent work, including a project with Karan Aujla, has focused on storytelling and emotion, allowing her to explore different sides of her performance.

What kind of projects does Alankriitaa Sahai choose?

Alankriitaa Sahai is particular about her work and focuses on projects and artistes that align with her vision, contributing to her growth.

Home / Arts and Entertainment / Alankriitaa Sahai: Music Videos Thrive on Storytelling

Alankriitaa Sahai: Music Videos Thrive on Storytelling

21 Feb

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Summary

Music videos have evolved from spectacle to focus on storytelling and emotion.
Alankriitaa Sahai emphasizes collaborations with artists aligning with her vision.
Sahai balances glamour with performance in diverse film and music video work.

Alankriitaa Sahai: Music Videos Thrive on Storytelling

Alankriitaa Sahai asserts that music videos remain relevant by evolving their focus from spectacle to compelling storytelling and emotional depth. She finds this shift particularly engaging, noting how acting and music can powerfully connect with audiences. Sahai has been selective about her projects, prioritizing collaborations with artists whose vision aligns with hers, contributing to her professional growth.

Her career encompasses notable work in films such as 'Namaste England' and OTT shows like 'Love Per Square Foot'. Sahai also has a portfolio of music videos, including the popular 'Koka'. She aims to continuously evolve as a performer, adeptly balancing visual appeal with strong acting capabilities in her diverse body of work.

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