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Actors' Bonus: Stars Share Film Profits!
14 May
Summary
- Artists Equity paid bonuses to cast and crew.
- The bonus followed Netflix viewership targets.
- The company aims to share profits with all workers.
Artists Equity, co-founded by Ben Affleck and Matt Damon, has distributed performance bonuses to the cast and crew of their recent film, 'The Rip.' This payout was triggered by a novel agreement with Netflix that includes incentive bonuses tied to viewership achievements. This marks a departure from Netflix's typical upfront fee structure.
This unique deal underscores Artists Equity's core mission, established in 2022 with financing from RedBird Capital Partners. The company's business model is founded on the belief that all individuals contributing to a film should share in its success and the value they generate. 'The Rip' reportedly garnered 41.6 million views in its first three days following its January release.
Artists Equity has a first-look deal with Netflix, which commenced in March after 'The Rip's successful debut. Their upcoming project, 'Animals,' directed by and starring Affleck, is also slated for Netflix. Affleck and Damon have previously emphasized their commitment to fairness and addressing critical industry issues through their business practices.
