Home / Arts and Entertainment / AI Trailer Sparks Actor's Image Rights Row
AI Trailer Sparks Actor's Image Rights Row
4 Mar
Summary
- Actor criticizes unauthorized AI likeness usage for profit.
- Podcast aims to resurrect dead movie pitches using AI.
- AI-generated actor image led to a legal request for removal.
The podcast 'Films Not Made,' co-hosted by Amy Hobby and Avi Zev Weider, aims to use artificial intelligence to reimagine unproduced Hollywood movie pitches by creating new trailers and pitch decks. This approach recently led to a public dispute when actor Jared Harris criticized the unauthorized use of his AI-generated likeness in promotional materials.
Harris expressed that the situation exemplifies creatives' concerns about AI misuse, particularly the exploitation of images and likenesses for commercial benefit without consent or consultation. He emphasized that his image control is legally protected and contractual. Following his formal request, the podcast producers have reportedly removed his image from the trailer and other materials.
